The Lagos urban culture and music
festival, better known as the Gidi Music Festival is set to hold its
third season. And like last year, it returns to the exclusive environ of
Eko Atlantic City. This time it is being supported by other
stakeholders like Redbull, Mikano, Heineken, Hyperia and the Lagos State
Government. So far, only the first edition was held at Elegushi Beach.
Show producer, Chinedu Okeke and his
team at Eclipse Entertainment have promised an affordable and accessible
event that keeps to world class standard. He also said the event this
year will be bigger and better for its ambition to put Africa on one
stage, using Lagos, Nigeria as the melting pot. For this reaon, there
will be a strong presence of Nigerian headline acts, performing with
other up and coming talents.
Apart from the music, there will be
beach soccer and volley ball contests which will be headed by celebrity
captains and the food market will open all day, serviced by between 20
and 30 vendors. The Festival holds on March 26, with live music from
Africa’s best artistes such as Davido, Tiwa Savage, Timaya, Phyno and
Yemi Alade. Opening acts on the day are Adekunle Gold and Small Doctor.
Hosts for Gidi Fest 2016 include MTV
Base VJ’s, Nomuzi from South Africa and Nigeria’s, Ehiz, alongside City
FM OAP, Sensei Uche. DJ Obi and DJ Kaywise will be spinning pulsating
dance music from the decks.
The foreign artistes on the bill include Ricky Rick, KO who used to be known as Teargas and the Ghanaian artiste, Manifest.
Ngozi Nkwoji, brand manager for Heineken
and Strongbow Apple Cider from the stable of Nigerian Breweries used
the opportunity to unveil Heineken’s ‘Live Your Music’ campaign
The Heineken ‘Live Your Music’ campaign is a celebration of music experiences that makes people feel more alive – experiences tailored at giving passionate music lovers and ‘live-rs’ the opportunity to live the power of their music in more accessible and affordable ways.
The Heineken ‘Live Your Music’ campaign is a celebration of music experiences that makes people feel more alive – experiences tailored at giving passionate music lovers and ‘live-rs’ the opportunity to live the power of their music in more accessible and affordable ways.
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